Frequently Asked Questions
Frequently Asked Questions
Do I need a Website?
The short answer is yes. You’re wasting money on digital marketing efforts if you don’t have an optimised website, and you’re unlikely to see the results you want if you have a website that’s letting your brand down, or if you don’t have one. It’s the digital age, we’ll help you get with the program 😉
Are your websites optimised for mobile?
Yes, we always build our websites for mobile optimisation. This is included in the price of the build.
What is digital marketing?
Digital marketing encompasses all marketing efforts that use the internet or electronic devices. This includes channels like search engines, social media, email, and websites to connect with current and prospective customers.
Why is digital marketing important for my business?
Digital marketing helps you reach a larger target audience than traditional methods and allows for more targeted and personalised marketing, which can lead to higher engagement and conversions.
How do you determine which digital marketing strategies to use for my business?
We start with a comprehensive analysis of your business, target audience, and competition. Based on this data, we tailor strategies that align with your business goals and customer preferences.
What is SEO and why does my business need it?
SEO (Search Engine Optimisation) involves optimising your website and content to rank higher in search engine results. Higher rankings increase visibility and drive organic traffic to your site, leading to more potential customers.
How does social media marketing benefit my business?
Social media marketing helps you engage with your audience, build brand awareness, and drive traffic to your website. It also provides valuable insights into customer preferences and behaviours.
What is PPC advertising and how does it work?
PPC (Pay-Per-Click) advertising involves paying for ads that appear on search engines and social media platforms. You only pay when someone clicks on your ad, making it a cost-effective way to drive targeted traffic.
How do you measure the success of digital marketing campaigns?
We use key performance indicators (KPIs) such as website traffic, conversion rates, click-through rates, engagement metrics, and ROI to measure the effectiveness of our campaigns and make data-driven adjustments.
How long does it take to see results from digital marketing efforts?
The timeline for results varies depending on the strategies used. SEO typically takes several months to show significant results, while PPC and social media advertising can yield quicker outcomes.
Can you help with content creation?
Yes, we offer content creation services including blog posts, social media content, videos, infographics, and more to engage your audience and enhance your digital presence.
How do you handle online reputation management?
We monitor your online presence, address negative reviews and comments, and promote positive content to build and maintain a strong, favourable reputation for your brand.
What are the costs associated with digital marketing?
Costs vary based on the services and strategies you choose. We provide set and customised packages to fit different budgets and business needs.
Can you guarantee results?
While we cannot guarantee specific results due to the dynamic nature of digital marketing, we commit to using best practices and proven strategies to maximise your ROI and achieve your business goals.
We can’t afford to have a website or logo built, what now?
There are two options here, firstly you can apply for the trading online voucher, or you can visit our sister website Good Websites Ireland for solutions that won’t break the bank.
What is the Trading Online Voucher (TOV)?
This is a government scheme to assist SMEs with getting their businesses trading online. If you want more information, then you can read more about it here.
Where can I buy a Domain and Hosting?
There are many sites where you can do this. We highly recommend Maxer, as they’re very competitive on pricing and offer amazing customer support.